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Are you a photographer or a salesman?
If I asked you if you are a salesperson, you are more likely to say, "no, I'm a photographer or a chef or a graphic designer." Many who own small businesses define themselves by their skill or talent, not the skills it takes to run a profitable business. When you are trying to succeed in business, you MUST have sales skills. Dun and Bradstreet did a study to find out why businesses fail. The #1 reason businesses went bankrupt was because of LOW sales. Businesses that thrive do so because of their HIGH sales. I know that by focusing on sales skills, you can fall into the profitable category.
At The Joy of Marketing, we understand the importance of strong sales skills, so we have created a FREE event for photographers that focuses 100% on SALES! Learn everything from buildilng rapport to making a great sale to what happens after the sale to reinforce the buying decision and encourage referrals. Over the next few weeks we will be exposing you to industry leaders, favorite bloggers and stirring up conversations about fear and the "s" word.
Introducing, TEN reasons you should take advantage of this free education: KIa Bondurant, Joy Bianchi-Brown & Jules Bianchi, Jessica Claire, Scott & Adina Hayne, Kevin Kubota, Ron Nichols, Sarah Petty, Sandy Puc, Tim & Bev Walden, Julia Woods. Register TODAY!
If you want to know more details about the event, check out this short little youtube video.
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About Sarah
There’s never a quick trip to the grocery store for Sarah Petty. You see, she’s in heaven in a place with so many products. She’ll pick up a box of cereal to examine the packaging and dissect the store window displays all while strategizing what works and what doesn’t. For Sarah, marketing really is a joy. She simply can’t get enough. You see, even though she has won plenty of awards for her photography, it's not photography technique that has made her business successful. Sarah believes it takes more than technical expertise to win in business. And old school marketing? Forgeddaboutit! The knowledge Sarah shares in The Joy of Marketing Blog works for any boutique business owner. Sarah has spent 20 years marketing for Coca Cola, an advertising agency and her own boutique photography studio. So read along and learn!
About Erin
If you see the red and blue flashing lights in your rear-view mirror don't panic. It's just Erin Verbeck, our Chief Joy Officer and resident brand police. She’s passionate about brands maintaining consistency in their identity and isn’t afraid to give them a brand sobriety test. Follow along as Erin observes the mistakes and miracles of businesses both big & small and shows you how you can make the most from your marketing efforts in The Joy of Marketing Blog. With a MBA from one of the top business schools in the country and 10 years combined experience at Sabre Holdings, the parent of Travelocity as well as a top regional advertising agency, Erin has the chops to weigh in on all things marketing.
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